What's in a name

A few people asked about how I came up with the name “Youthwise” so I thought I would quickly write about it.  I knew since the very beginning that I wanted a name that highlights my passion and specialization in helping children, teens, and families.  So after spending many endless nights lying in bed and brainstorming lists of names, I finally came up with this one.  I chose “Youthwise” out of all the others because it most accurately captures our most important values. 

First of all, Youthwise can mean something along the lines of “being wise with youth” or “youth wisdom,” which encapsulates our specialization, knowledge, and experience in providing counselling and effective therapeutic interventions for kids and teens who are struggling with mental health.  The name does not intend to mean that we are the “wisest” or that we know everything there is to know about youth, but it is, however, our goal and vision to become one of the best helpers and equippers in child and youth mental health.

Youthwise can also mean “in the direction of youth,” similar to words like clockwise, likewise, or go north wise.  This meaning constantly anchors and reminds me that everything we do at Youthwise should be oriented, or to be “in the direction” for kids and teens.  From the way the counselling room is set up to the engagement methods used in counselling, everything is done with the goal of helping kids and teens feel comfortable and to know that they matter.  There’s a saying that I’ve learned over the years of working with youth which goes, “Teens don’t care how much you know until they know how much you care” and it is our goal to make that a point.

That’s basically the meaning behind our name “Youthwise” in a nutshell.  As for the logo, I’ll let you figure that one out on your own! 

Also, if you would like to learn more about me (Johnny) or about what we do, please be sure to check out the rest of our webpage.  Don’t forget to subscribe to our newsletter or like our page on Facebook!